🍟 Thursday 3: The Best Pizza Franchise You've Never Heard Of

PLUS: Thoughts from Tim Urban, and the incredible story of Harry

Jan 6, 2022

Welcome to The Wolf Report, a 2x/week email covering up & coming franchises & small business entrepreneur’s. If you’re reading this but haven’t subscribed, you can do so here:

Wolf Pack,

Two big announcements:

First, we OFFICIALLY crossed 1,000 subscribers after Mondays edition! I’m grateful to you all for reading and coming along for the ride 🤝.

Secondly, an initiative for me this year is to be as active on LinkedIn as I am on twitter. If you consume content on LinkedIn, shoot me a connection request here!

As for today’s newsletter, I’ve dialed up some motivating content to set us up for a killer 2022, in addition to finding a pizza franchise with economics that rivals Dominos.

Let’s get to it!

One Twitter Thread:

Tim Urban from WaitButWhy: 21 Thoughts

Tim Urban @waitbutwhy

21 thoughts from 2021 I'd like to take into 2022:

When Tim Urban writes, I read it. It’s as simple as that.

I think everyone can find at least a few thoughts from his year-end twitter thread that will benefit you in 2022.

One Podcast:

Andy Frisella from The MFCEO Project: The Story of Harry

If you’ve heard Andy Frisella before, you know he’s a polarizing figure.

Regardless of his style or certain beliefs, this 20 minute podcast from 2019 never fails to motivate me. It’s an incredible story of the pursuit of ones ambitions.

Hint: Harry is a nickname for a famous person whom you all know (it’s revealed at the end of the story).

One Breakdown: Pizza Guys

Fast Facts

Background

Founded in 1986, franchising since 1995
Based in California; 70 territories operating
A pizza franchise that sells speciality pizza with dough made on site every day

Fees + Investment

Franchise Fee: $25,000
Royalty: 5%
Brand Fund: 0%
Initial Investment: $68,300 - $262,500

Financial Performance

The following table provides the performance of 69 Pizza Guys stores operating for all of 2020 (8 affiliate locations and 61 franchised)

The Wolf’s Take 🍟

Pizza businesses proved their worth throughout covid, as it’s a business built around delivery that has customers regardless of the economic climate.

At less than half the price of a Dominos and average revenue over $1M, this west coast pizza franchise is operating away from the national spotlight - but has top tier unit economics!

Resources

The Wolf Of Everything Else 🌎

Novak Djokovic got the boot from the Aussies 🎾
John Deere has a self-driving tractor (take that Elon!) 🚜
KFC has added Beyond Meat plant-based nuggets to its menu 🐔
The Washington Football Team will reveal its new name on Feb 2nd 🏈
Tech stocks, crypto, it’s all crashing:

That’s it for this edition of The Wolf Report. Feel free to reply with any questions or feedback. If someone sent this your way and you haven’t subscribed yet, you can also do that below. Thanks and see you next week!

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The Wolf Report